MEDIA
How brands integrate content creators into apps to boost engagement & time spent
Narinder Mahajan of ODN talks about how brands are leveraging content creators to capture consumer attention and boost…
ODN bags e-commerce creatives mandate for Hindware
By implementing effective e-commerce content strategies, ODN aims to enhance Hindware’s customer engagement…
From Insights to Action: Leveraging data analytics to create ecommerce content strategies for products
In the vast world of e-commerce, where consumer behavior and service delivery hold immense potential for growth…
Shop-now content to be $1 billion industry by 2025: ODN
ODN extends its scope beyond ecommerce platforms and exclusive brand partnerships. It has expertise in developing Shop Now…
How consumers decide to buy what they buy on an online store
Online shopping can be a solitary experience. Unlike walking into a retail store, where you can see other shoppers…
This Startup Is Disrupting Ecommerce Industry With Shop-Now Content™ Strategies
Recently, we interacted with Mr. Kumar Udaar from ODN (Open Doors Now), a market leader in Shop-Now Content™…
Rules of the game: How brands look on ecommerce platforms make or break sales
Once upon a time, not too long ago, ecommerce was an afterthought for brands. The online channel often served…
Lights On, Sales Up: How Video Experiences Transform E-commerce Success
In today’s digital age, businesses are constantly seeking innovative ways to captivate customers and drive sales.
Why the rules of product display remain the same in offline and online retail
In a physical store, ‘eye level, buy level’ is about human psychology, and is used to corner the maximum attention of…
You can’t fake excellence, you have to really invest in it: Archana Gulia
In conversation with Adgully, Archana Gulia, Chief Creative Officer, ODN, makes an interesting comparison between…
Lights On, Sales Up: How Video Experiences Transform E-commerce Success
In today’s digital age, businesses are constantly seeking innovative ways to captivate customers and drive sales.
Why the rules of product display remain the same in offline and online retail
In a physical store, ‘eye level, buy level’ is about human psychology, and is used to corner the maximum attention of…